Engineering Safer Surfaces: Safety Direct America Featured in CEO Monthly

At Safety Direct America, our mission has always been simple: make floors safer using the most reliable, scientifically supported methods available. That mission—and the decades of work behind it—has now been recognized in a recent feature by CEO Monthly.

👉 Read the full article here:
https://ceomonthly.com/engineering-safer-surfaces-how-safety-direct-america-is-redefining-slip-prevention/

A Recognition of Real-World Impact

Slip-and-fall accidents remain one of the leading causes of injuries across the United States, affecting businesses, property owners, and individuals every single day. Despite this, much of the industry still relies on outdated or unreliable testing methods.

The CEO Monthly feature highlights how Safety Direct America has taken a different path—one grounded in real-world testing, international standards, and decades of hands-on experience.

Rather than relying on theory or convenience, our work focuses on what actually happens underfoot in real environments.

Pendulum Floor Friction Test for City of San Francisco
Testing sidewalk slip resistance for the City of San Francisco

Why This Article Matters

This feature isn’t just about our company—it’s about a broader shift in how slip resistance is understood and measured.

The article dives into:

  • The importance of accurate, field-relevant slip testing
  • Why dynamic testing methods provide more meaningful data than static approaches
  • How outdated standards have contributed to confusion in the industry
  • The growing role of internationally recognized methods in improving safety outcomes
  • Why the American Floor Safety Alliance (AFSA) was necessary

For property owners, attorneys, architects, and facility managers, these are not academic issues—they directly impact safety, liability, and real-world risk.

Raising the Standard for Slip Resistance

For over 35 years, we’ve been committed to providing testing and solutions that people can trust. That includes:

  • Reliable lab and on-site slip resistance testing
  • Expert analysis based on international research and standards
  • Proven anti-slip solutions like SparkleTuff Anti-Slip Floor Coating

Our goal has never been to complicate things—it’s to bring clarity and accuracy to an area that has long been misunderstood in the USA.

Moving the Industry Forward

The recognition from CEO Monthly reflects something bigger than a single company—it reflects a growing awareness that safety must be based on reliable science, not outdated assumptions. Flawed, fraudulent safety scams like ASTM D2047 must go. Science must be used to save lives.

As more industries begin to adopt better testing methods and more accurate standards, we believe we’ll see fewer accidents, clearer expectations, and better outcomes for everyone involved.

Read the Full Feature

We’re proud to be featured and even more proud of the work that led to it.

👉 Read the full article here:
https://ceomonthly.com/engineering-safer-surfaces-how-safety-direct-america-is-redefining-slip-prevention/